We Are the Solution
Client: Canadian Union of Public Employees Ontario
For their 2009 annual convention, CUPE wanted to send a strong message to the public around the role of workers in an economic crisis: enough with the bailouts, it’s time to invest in people.
We strategized and executed a strong brand (also used in 2010), extending to a variety of pieces: from bags and placards to staging and water bottles — incorporating CUPE’s membership into the artwork at each stage.
Tags: Graphic Design
